Apple’s first-ever chocolate brand opens in Mexico
A Mexican chocolate brand with the slogan “Más chile” has opened in the country, marking the first time an American company has opened a chocolate factory in a country outside of the U.S.
The brand, called Más Chile, was founded by a Mexican immigrant named Javier Martinez, who immigrated to the U and eventually opened a small chocolate factory.
The factory was initially known as El Cid in Mexico City, but is now known as Más Chocolate in Los Angeles.
Más Chiles first chocolate plant opened in 2017 in Mexico.
The company is also working on opening an expanded factory in Guatemala.
In 2018, it opened a second factory in San Jose, California.
Más has now been open in eight countries.
The brand is a subsidiary of Nestlé.
Nestlé is not the only chocolate brand that has opened its first chocolate factory here.
In 2016, the San Francisco-based company launched the first chocolate store in Mexico in a mall in the city of Monterrey.
Mío Márquez, Nestlé’s marketing director for Mexico, said in a statement that Mexico has always been a destination for Mexican chocolate makers.
“Mexican chocolate makers and chocolate lovers have always been drawn to the country for its quality and diversity, with more than half of the chocolate produced in Mexico produced outside of Mexico,” she said.
“We are excited to be the first in Mexico to offer a full range of chocolate products at a local Mexican market.”
The Mexican government says that the new factory is expected to produce 80,000 kilograms of chocolate a year, or about 6,000 tons.